Read More 23-25 September 2025 | Nairobi, Kenya GLOBALG.A.P. TOURSTOP 2025 Enhancing awareness of key food safety challenges within crop value chains. Read More 20 - 22 May 2025 | KICC | Nairobi, Kenya Financing Agri-food Systems Sustainably - Conference Rethinking Sustainable Financing for Africa’s Food Systems.
From Farm to Mouth

WHO WE ARE

Rootooba is coined from the Swahili word ‘rotuba,’ meaning fertility. With fertility comes life and vibrancy which is what we envision for the agricultural sector. The “Root” in our name also refers to our dedication to tackling challenges from the roots, based on our in-depth understanding of the entire agricultural value chain. We are setting a fertile base for solutions to a rich and vibrant sector.

We aim to optimize on the much needed yet scarce resources for addressing food scarcity, nutrition and safety in the African continent.